Retail & ecommerce
Announce a collection to interested customers, answer product questions and collect order requirements. Keep campaign responses connected to the customer’s record.
Automate sales, marketing and team updates on WhatsApp.
Send targeted campaigns, answer customers with AI and track which ads bring sales. Querygen also works on the number your team already uses, turning their receipts, payment slips and voice notes into records.
WhatsApp Business Platform · Tech Provider · Embedded Signup
WhatsApp
LL
Loom & LineBusiness account
Today, 10:24
The linen collectionInstagram · loom.and.line
Hi! What’s the price of the linen shirt in this post?
That’s our Everyday Linen Shirt, $45. It comes in sizes S–XL. Which size do you need?
Medium. Do you ship to Austin?
Yes, we ship to Austin. Would you like the size guide before ordering?
Shared Instagram post · Product questions answeredIllustrative WhatsApp screen · Example messages
The customer experience
From a WhatsApp campaign to a sales enquiry.
See what your customer sees.
Querygen handles the replies and captures the details.
01Customer receives your campaign
WhatsApp
SL
Sunday LivingBusiness account
Today, 10:24
A little light for your reading corner
Hi Rachel, our new table lamps are here. Explore the collection, starting at $59.
Explore lamps ↗Is this a plug-in lamp?
WhatsApp messaging
Product questions.
Answered in the chat.
02Querygen qualifies the enquiry
WhatsApp
SL
Sunday LivingBusiness account
Illustrative WhatsApp screens · Fictional businesses and sample messages · Stock photography
Used by The Wrapping Store across five Instagram accounts and one WhatsApp account.
Read their storyWhat Querygen does on WhatsApp.
Send targeted WhatsApp marketing campaigns.
Promote products to opted-in customers with approved templates that carry product images and buttons. Pick the audience by interests, lead stage or past events, schedule the send, and track delivery, reads and replies.
Explore WhatsApp campaignsWhatsApp
EF
Everyday FootwearBusiness account
Today, 10:24
Your weekend offer: 15% off
Hi Karan, take 15% off our everyday sneakers with code WEEKEND15. Offer ends Sunday.
Shop the offer ↗Can I use it on size 9?
Retail · Limited-time offer sent to opted-in shoppers
Illustrative promotional campaign
Answer customers from your catalog and FAQs.
Answer product questions from your catalog, FAQs and documents, even when a customer shares an Instagram post link. Querygen collects requirements, qualifies the lead and saves the details to the customer's record.
See Autopilot in actionWhatsApp
TT
Trail & TideBusiness account
Travel agency · Package FAQs and trip requirements
Illustrative conversation
See which ad brought each lead and sale.
Chats that start from a Click-to-WhatsApp ad keep the ad they came from. The AI replies and qualifies them, and the Ads report shows leads, sales and revenue for each ad.
How ad lead tracking worksClick-to-WhatsApp ads
| Ad | Leads | Sales | Revenue |
|---|---|---|---|
| Summer sale reel | 142 | 31 | $4,180 |
| Linen carousel | 88 | 12 | $1,560 |
| New arrivals story | 41 | 3 | $390 |
Each chat keeps the ad it came from
Turn receipts, payment slips and voice notes into records.
Your team already sends receipts, payment slips, delivery challans and voice notes on WhatsApp. Querygen pulls out the amount, vendor, date or item from each one and adds a row to your sheet or system. It works on the number and groups your team already uses.
See operations use casesSite team · 12 members
Mike
FEDEX OFFICE
10/12/26 09:02
SHIPPING $24.00
TOTAL $24.00
9:14 am
Dana
FIRST NATIONAL
Transfer receipt
Paid to Acme Supplies
Reference INV-4471
Amount $1,250.00
11:40 am
Luis
0:12
“delivered 40 boxes to main st, client signed”
4:05 pm
Site log
| From | Type | Detail | Amount |
|---|---|---|---|
| Mike | Receipt | FedEx Office, shipping | $24.00 |
| Dana | Payment | Acme Supplies, INV-4471 | $1,250.00 |
| Luis | Delivery | 40 boxes, Main St, signed |
Hand conversations to your team with the full history.
Escalate custom quotes, complex support requests and anything that needs a person. Your team sees the conversation and the details already collected, then replies directly to the customer.
Human handoff
Illustrative workflowOrder support · Damaged delivery
My order arrived with a broken handle. Order number MK-1024.
Assigned to customer support
Lisa: I can see your order number and the damage report. Could you send a photo so I can review the replacement request?
The Wrapping Store · Customer story
Instagram and WhatsApp automation at The Wrapping Store.
“Querygen handles both our Instagram accounts and WhatsApp, from the first reply to lead tracking and invoices. We serve more buyers without adding more people.”
Shreya Bhandari · Owner, The Wrapping Store
See the complete workflow1,160
Instagram comment-to-DM replies
Main account campaign · since Aug 18
202
Responses to price follow-ups
From 1,035 messages · since Jul 24
2,683
Leads tracked
Across enquiry, sales and order stages
Customer snapshot: September 5, 2026. These are activity counts, not a guarantee of results.
Automate product enquiries,
consultations and bulk orders.
Services & consultative sales
Explain your offering, qualify the enquiry and pass the relevant details to your team. Follow up on the next action rather than starting the conversation over.
Repeat & bulk enquiries
Use saved customer details for repeat enquiries. Collect quantities, delivery requirements and custom requests, then hand the quote request to your sales team.
Two ways to connect WhatsApp.
WhatsApp Business Platform
The official Cloud API, connected through Meta's Embedded Signup. Use it for campaigns, approved templates and Click-to-WhatsApp ads.
- Campaigns
- AI replies
- Ad tracking
The number you already use
Linked from Linked Devices on your phone, the same way you'd open WhatsApp Web. Your team keeps chatting as before.
- Receipts and payment slips
- Voice notes
- Group leads
Connect your account.
Configure your automations.
Connect WhatsApp, add your catalog and FAQs, then configure automated replies, lead capture and escalation rules. Test sample enquiries before enabling automation.
WhatsApp Business Platform · Tech Provider · Embedded Signup
- 01
Connect through Meta
Use Embedded Signup to connect your WhatsApp Business Account and grant access. Querygen is a Tech Provider using the WhatsApp Cloud API.
- 02
Configure replies & templates
Add product information and FAQs. Configure conversation instructions, customer fields and handoff rules. Prepare and submit any message templates your campaigns need.
- 03
Test & launch
Check answers, capture and handoff with sample enquiries. Build an opted-in audience, confirm template status and account readiness, then launch your campaign.
Frequently asked questions.
Does Querygen use the official WhatsApp platform?
Yes. This integration uses the WhatsApp Business Platform through the WhatsApp Cloud API. Querygen is a Tech Provider, and onboarding uses Meta’s Embedded Signup with customer-granted access.
Can I use the WhatsApp number my team already has?
Yes. You can link it from Linked Devices on your phone, like WhatsApp Web. This suits team groups and the photos and voice notes staff send. Campaigns to customers who haven’t messaged you need the WhatsApp Business Platform and approved templates.
Does this give my business a Meta Verified badge?
No. Querygen’s Tech Provider status and app permissions are not a Meta Verified subscription or an account verification badge for your business. We do not promise a badge as part of connecting to Querygen.
Can I send marketing messages to any phone number?
No. You need the appropriate customer opt-in and an approved message template. Sending and delivery remain subject to WhatsApp’s policies, quality controls and account limits. An imported contact list does not by itself establish permission to message those customers.
What happens when someone replies to a campaign?
With an automation configured, Querygen can answer from your knowledge base, collect requirements, update customer details and bring in your team. You control the instructions and workflow; a campaign does not have to end at message delivery.
When do I need a message template?
Approved templates are required for business-initiated messages outside WhatsApp’s customer service window. Within the applicable window after a customer messages you, free-form replies can be used under WhatsApp’s rules. Your workflow must respect those requirements.
Can I schedule campaigns and track them?
Yes. Querygen supports campaign scheduling and message delivery, read and reply tracking. Read status depends on the signals WhatsApp makes available; delivery is not a guarantee that a customer read or acted on a message.
Does the AI know my catalog automatically?
It needs your business knowledge. Add catalog items, FAQs or documents, and keep the information current. Instagram imports bring in media metadata; product fields such as price and availability need to be supplied. The knowledge base is not automatically a live inventory system.
Can my team reply instead of the AI?
Yes. Your team can take over conversations, and you can configure escalation instructions for enquiries that need a person. The conversation and collected customer details provide context for that handoff.
Do I need to connect Instagram too?
No. WhatsApp can work on its own. Connect Instagram if you also want to handle comments and DMs or import your posts as knowledge. A saved Instagram permalink can help identify a product shared in a WhatsApp conversation.
Are WhatsApp charges included in the subscription?
Querygen’s plans and usage credits are described on the pricing page. WhatsApp Business Platform messaging charges are separate where applicable. Review both before planning campaign volume; this is not an unlimited-messaging offer.
Start automating
WhatsApp conversations.
Set up automated replies, capture leads and manage follow-ups using your catalog and customer data.
Start 7-day trial