WhatsApp and Instagram automation use cases
16 automations businesses run on Querygen, from AI sales agents to fuel logs. Each one starts with a message.
Sales
Answer buyers, catch every inquiry and follow up before they buy elsewhere.
AI sales agent
Answers "is this in EU 39?" at 2 am from your catalogue and passes ready-to-buy chats to your team.
- Customer asks
- AI answers
- Buyer to sales
Instant lead follow-up
A new form lead gets your WhatsApp message right away, and their reply goes into your CRM.
- Form filled
- Welcome sent
- Call booked
Click-to-WhatsApp ad leads
Every chat from your ad gets an instant reply and qualifying questions. Your sales team only sees the buyers who are ready.
- Ad tapped
- AI qualifies
- To sales
Lead capture from WhatsApp groups
Reads hundreds of groups and flags people asking for what you sell.
- Group post
- Buyer spotted
- Lead created
Business card scanner
Photograph a visiting card on WhatsApp and the name, company and number are saved as a contact.
- Card photo
- Details read
- Contact saved
Marketing
Reach the customers who asked, at the moment it matters.
Instagram comment auto-reply
Everyone who comments "price?" gets the price in a DM, and their reply becomes a lead.
- Reel comment
- Private reply
- Lead created
WhatsApp broadcast campaigns
Send the Diwali offer to the 1,240 customers who asked about linen, and follow up with the ones who didn't reply.
- Pick audience
- Offer sent
- Replies to sales
Abandoned cart recovery
Someone leaves $120 in their cart. An hour later a WhatsApp message brings them back to it.
- Cart left
- Wait 1 hour
- Reminder sent
Post-purchase journeys
A Shopify order gets a thank-you on WhatsApp, then a review request a week later.
- Order placed
- Thank-you sent
- Review asked
Win-back campaigns
Regulars who stopped ordering get an offer, and anyone who replies goes to sales.
- Gone quiet
- Offer sent
- Replies to sales
Customer profiles
Returning customers get replies that mention what they bought last time.
- Customer returns
- Profile found
- Personal reply
Customer segmentation
Interests and objections from every chat become audiences you can send campaigns to.
- Every chat
- Interests read
- Audiences built
Operations
Your team already reports on WhatsApp. These turn their messages into records.
Expense tracking
Staff send receipt photos, and the amount, vendor and category fill a row in your sheet.
- Receipt photo
- Fields read
- Row added
Fleet tracking
Drivers send fuel slips to the WhatsApp group, and the litres and amount land in your fleet sheet.
- Fuel slip
- Litres read
- Fleet sheet
Inventory tracking
Challan photos from the warehouse update the stock register, item by item.
- Challan photo
- Items read
- Stock updated
Attendance tracking
Field staff check in with a selfie and a map pin. Late arrivals show up in the sheet.
- Selfie and pin
- On time?
- Sheet marked
Don't see your business here?
Send us the WhatsApp messages your team handles by hand. We'll show you the automation that does it for them.