Post-purchase messages on WhatsApp.
Every order gets a thank-you on WhatsApp. A week later, Querygen asks how it went: happy customers get your review link, and anyone with a problem goes straight to your team.
Order placed on your store
Thank-you sent
How was it?
Review link sent
To Lisa
How it works
- 01 · When
Shopify sends a purchase event through Zapier
- 02 · Querygen
A journey sends a thank-you, then asks how it went 7 days later
- 03 · Then
Happy customers get a review link, and problems go to your team
What your customer sees
A normal WhatsApp chat with your business. They never see the automation behind it.
Right after the order
7 days later
What else post-purchase journeys do
Built on the journey canvas
Start on the order event, then add messages, waits, reply buttons and a handoff. Each button leads to its own next step.
Journey · Post-purchase
- Starts on an eventOrder placedFrom Shopify through Zapier
- MessageThank-you
- 7 days
- Reply buttonsHow was it?Loved itHad a problem
- MessageReview linkAfter “Loved it”
- Hand offTo your teamAfter “Had a problem”
See how many reached each step
The journey report shows how many people got each message and which button they picked.
Journey results · Post-purchase
Thank-you sent412
Check-in sent396
Loved it188
Had a problem21
Problems go straight to a person
Your team gets the chat with the order details already there, and replies from the shared inbox.
Can you add our company logo to 20 pieces?
I’ll bring in our team to help with the customization. They have your requirements.
Ready for your team
Product: Indigo Vase
Quantity: 20 pieces
Delivery: Mumbai
Needs: Custom company branding
Set it up
- 1
Send orders into Querygen
Your store sends an “order placed” event through Zapier or the API, with details like the product and amount.
- 2
Start a journey on that event
The journey sends the thank-you, waits 7 days, then asks how it went with two reply buttons.
- 3
Split on the answer
“Loved it” gets your review link. “Had a problem” hands the chat to your team with the order details.
- 4
Turn it on
Every new order starts its own journey. The journey report shows how many people reached each step.
Make it your own
Only big orders
Filter the order event by amount, so the check-in only goes to orders above a value you choose.
Ask for a photo
Invite happy customers to send a photo of the product for your Instagram.
Offer the next purchase
Add a step a few weeks later with something that goes with what they bought.
Plans start at $99 a month
That includes 9,900 credits. Try it free for 7 days on your own messages first.
- Every feature and unlimited teammates on every plan
- One credit per completed automation
- Incoming messages and replies your team writes are free
- WhatsApp's own message charges are billed separately
Built on Meta's official platforms
- Meta Tech Provider
- WhatsApp Business Platform
- Instagram API
WhatsApp accounts connect through Meta's Embedded Signup and Instagram accounts through Instagram Business Login. You grant the access yourself.
Questions
What starts the journey?+
An “order placed” event from your store, sent through Zapier or the Querygen API. Each order starts a journey for that customer.
Do these messages need templates?+
Messages sent outside WhatsApp's 24-hour window, like a check-in 7 days later, need a template Meta has approved. You create each one once and reuse it.
What happens when someone has a problem?+
The journey hands the chat to your team. They see the conversation and the order details, and reply from the shared inbox.
Can it skip orders I don't want to follow up?+
Yes. Filter the event by its properties, such as amount or product category, so only the orders you choose start the journey.
Related use cases
All use casesAbandoned cart recovery
Someone leaves $120 in their cart. An hour later a WhatsApp message brings them back to it.
- Cart left
- Wait 1 hour
- Reminder sent
Win-back campaigns
Regulars who stopped ordering get an offer, and anyone who replies goes to sales.
- Gone quiet
- Offer sent
- Replies to sales
Returning customer memory
Returning customers get replies that remember their size, what they bought and what they asked for last time.
- Customer returns
- Profile found
- Personal reply